Building the Content Matrix

Sunday, July 2nd, 2023

I have not been as productive with my content as I should be.

One remedy to this has been to write something everyday, whatever is on my mind. This is sort of my form of Morning Pages (although I also have a long-form morning pages) to get something written out of my head.

The question is whether doing so helps by writing it publicly.

On that, I am sort of doubtful.

However, unlike Morning Pages (note to self: maybe write these in a way I can link to private notes), these are intended to be public and maybe flesh out ideas that I would be comfortably writing publicly or in my Substack essays.

I have been thinking more and more about my Finding Personal Category of One as a possible SubStack newsletter. I don't see how I could every make money writing one, though. The competition is too great and I don't have a super unique advantage to be able to do so.

I do feel like I am able to help other people, perhaps because I have an outsider perspective, but I'm not really sure. I just know that this has been a problem I have had, and I suspect it will just get worse and worse that people need to be able to do this.

One way that I am trying to help myself is to come up with a framework, something I can plan on a weekly or maybe even a monthly basis to help me with content. I have seen some other creators use this concept, and I'm going to give it a go.

Still not sure exactly how to do it, but starting by writing about areas.

Topic Area Headline Question Quote
Personality
Point of View
Case Study
Frameworks
Personas
Obsession
80-20
Knowledge Well
The Future

How would this work?

I guess for each item I would want to have the core bones done well in advance of actually writing.

Once I have something like this, I may have the content for a week? A month?

Not sure on this yet, but working on it.

#category-of-one